A Canadian holiday by train meant a luxurious escape for the early 20th-century traveler. By the 1950s, with the surge of automobiles and airplanes, Canadian transit companies set about enticing passengers not only to their trains but also to their steamship lines and lakeside resorts. Artists designed vibrant posters to attract visitors pursuing both business and pleasure. These colourful advertisements often featured speeding locomotives and elegant passenger liners, but they just as often showcased Canada itself, its wild vistas and cultured ports of call, its majestic mountains and wondrous waterways.